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At the heart of the "working waterfront" Comprehensive Plan amendment Monroe County submitted (and the State of Florida rejected) is the plan for a luxury hotel, outside of the Rate-of-Growth (ROGO) allocation system, at Safe Harbor on Stock Island.  The county is appealing the State's rejection, and Last Stand filed for status as an intervener in the case, in support of Florida DCA's rejection.  Details about the hotel proposal are in the July 21 editorial from the Key West Citizen, below:
Despite the spin, 'it's about building a hotel'

For months we have observed the razzle-dazzle public relations effort by the representatives of New Stock Island Properties, the developer of a proposed Safe Harbor project known as Old Island Harbor.

The developer is seeking special consideration from the county and state for a variance to use 22 acres of submerged bay bottom to calculate density, a variance from the 35-foot county height restriction, and a grant of 300 "free" building allocations in order to build a luxury hotel that could also serve as a hurricane recovery center.

This well-organized public relations team is spearheaded by local attorney David Paul Horan and includes Ty Symroski, former Key West and Monroe County planning director, development consultant Owen Trepanier, Michael Eveleth, general manager Old Island Harbor, and Jim Hendrick, former Monroe County attorney. They also employed the services of Burson-Marsteller, a global public relations firm, headed by legendary spin-doctor Mark Penn, who was chief strategist for Hillary Clinton's campaign.

This team's PR spin began in earnest by outlining positive benefits of the project: Preserving the working waterfront, providing a refuge of last resort for emergency personnel and recovery workers, preserving commercial and recreational boating, and stimulating the economy. The spin included "improving the quality of life of local fisherman, tradesmen and artisans."

While we agree that these are admirable goals we wonder why very little mention was made of their true agenda: development of a luxury resort hotel for mega-yacht owners, who typically fly-in and need luxury accommodations.

Apparently the density and height variances and the Rate Of Growth Ordinance exemption for 300 units are necessary to make this hotel financially feasible. It is estimated that purchasing the needed ROGO allocations on the open market could cost between $30 million and $40 million. The developers have also disregarded the Navy's concern that this hotel would be in a high-noise zone, in the flight path of military training flights. That makes it a very noisy luxury hotel.

This spin wobbled to a stop when the state Department of Community Affairs rejected the County Commission's new amendments to its comprehensive land-use plan — amendments that included everything the developer requested. The DCA stated that the amendments are not "in compliance" with Florida Statutes, and the county did "not adequately address potential encroachment issues with the naval air station."

Undaunted by the DCA ruling, Horan reactivated the spin machine in Tallahassee, now staffed with high-powered lobbyist and former state attorney general Jim Smith and former DCA attorney Sherry Spies, in an attempt to persuade DCA Secretary Tom Pelham on the value of their hotel. This apparent attempt to influence the DCA process generated controversy and a sharp rebuke from Richard Shine, DCA's assistant general counsel.

During Thursday's settlement negotiations, the DCA responded by reaffirming its opposition to the ROGO exemption and the use of submerged bay bottom to calculate density for the hotel. We concur.

State Emergency Management Division Director Craig Fugate recently demonstrated the ability to decode the spin machine when he said: "It's not about building a public safety building. It's about building a hotel."

Director Fugate, we couldn't have said it better ourselves.

— The Citizen 

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