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The title on this Key West Citizen (January 14) article says it best:

More must be done to manage cruise ships

Last week, the Key West City Commission took a small but significant step in its management of the cruise ship industry. The commission raised the disembarkation fee by $2, added a 63-cent-per-passenger security surcharge and directed staff to come up with an ordinance requiring ships calling at Key West to pump out their sewage here.

These are all excellent steps on the part of the city -- but they are small parts of an overall picture that it is not clear the city commission or staff has fully perceived.

In the past five years, Key West has become a big-time cruise ship destination -- nearly a million passengers disembarked here in 2003. The rate of growth in this statistic alone is extraordinary -- more than tripling in the past decade.

This unimpeded growth has had an impact in many arenas -- some businesses have profited greatly from the increased cruise ship traffic and, indeed, some are operating in town only because of it. Others, particularly the lodging industry that is a keystone of the island's tourism economy, have expressed serious reservations about how the massive daily influx is affecting the island's character and ambiance.

Many residents, too, have grave concerns about cruise ships and how they affect Key West, concerns that were given voice one year ago at a packed Keys In The Balance forum organized by Last Stand, followed by a city-sponsored summit attended by more than 300 people.

The city's follow-up has been minimal at best. While the city staff managed to "negotiate" the $2.63 increase, the cruise industry continues to profit mightily from its visitations to Key West. And the city staff continues to exhibit a disturbingly servile attitude toward the cruise industry. This was demonstrated most recently in a city memo on the disembarkation increase, which reported that the increase "appears modest and is not expected to have negative consequences on port calls or the industry. Meetings with FCCA [Florida Caribbean Cruise Association] representatives have accepted the increase , but are not happy with the financial impact it will have on their profit and lost statements" (sic).

Excuse us, but the cruise industry's financial statements should not be the concern of our city staff. They are the stewards of a valuable and irreplaceable asset -- our community, with all its charm and unique character -- and their job is to make sure this asset is not degraded and to make sure they are not selling it cheap. As one attendee at last year's city summit commented, our current attitude toward the cruise industry is selling sirloin at hamburger prices. Given his background in the grocery business, we count on Mayor Jimmy Weekley to guide the city toward getting a fair price for its first-class product -- and ensuring that the product does not decay in the selling.

The pump-out requirement is an excellent example of how the city should approach the cruise lines. The city must ensure that it is not just providing an incentive to pump out as close as legally possible to our island, and thus make the amount to be pumped out as small as possible. How is this possible? DeeVon Quirolo of Reef Relief's answer is to require ships to close their tanks when they leave the last port of call before heading for Key West -- and have their environmental officers certify to the city that this has been done. To her great credit, she has already gotten the cruise lines to agree to this. While several have pointed out that the city, through its ordinances, cannot govern the conduct of cruise ships that are hundreds of miles away, the city must use its power and influence to make cruise ships meet our standards. If cruise lines want to exploit Key West as a port of call -- and a recent study found Key West's presence on the itinerary has a strong allure for passengers -- then they should meet our conditions and make the exploitation worth our while, as well as theirs.

The city has taken a few baby steps along the road toward getting a handle on the cruise industry, but they still have a ways to go.

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